THE BEST EVENT MARKETING ANALYTICS for agencies

b.sure about your client budgets.

With our service and tools, event marketing agencies can develop strategic concepts build on valuable data, create better experiences and report them in no time.
We gather all the succes related data during your client’s events,
Social media
WLAN- & mobile signals
People counter
Cash register systems
Optical sensors
Market research
Weather data
Barcode scanner
Beacons
store it in a data warehouse
and transform it into interpretable, compareble KPIs.
Contacts reached
Distributed trails
Promotion days
Distributed samples
Returning visitors
Dwell time at POI
POI interactions
All your KPIs in one dashboard – customized just for you.
Automation saves capacity. And provides data in no time. From everywhere.

You want to save time and effort in the long run? We will give you the analytical power that goes beyond gut feeling. Now.

Look at these benefits!

Awesome features that really make the difference

Less effort required

Reduce resources when preparing data and strategies for clients

New types of budgets

Create new ways of monetization through improved services

Improved customer relationships

Strengthen your customers' trust with transparent KPIs and convincing reports

Profitable processes

Extend your value chain with unique tools and eye-opening data

Significant competitive advantages

Become a pioneer in data-driven live marketing

Sustainable growth

Improve your workflow and achieve business growth

Next level data quality

Offer your customers profound solutions based on reliable data

Revenue boost

Increase your sales by placing new topics based on convincing KPIs
You want to see these benefits in action?
Talk to sales

Service packages

Just pick the package that suits you the most.

SERVICE package

A
We are the point of contact for the customer and you, as the intermediary agency, receive a commission.

Market research

  • Event agencies
  • Full service agencies
  • Companies for trade fair construction

SERVICE package

B
Do you develop live marketing and brand activations for your customers? We help you to develop your customers. You remain the point of contact, we integrate our service.

Market research

  • Marketing agencies
  • Live communication agencies

SERVICE package

C
We act on your behalf and support you in your digital transformation. We advise you and your customers on implementation.

Nice to know

Ask us a question! We may even have already answered it. Take a look!
Go to support

Who is the b.sure offer suitable for?

Our offer is aimed specifically at agencies that look after brands and implement live activations for their customers. These can be sponsoring appearances, roadshows, promotional flights or trade fair appearances. Use the opportunity to present your own results transparently, offer your customers added value and develop them further.

What support does b.sure offer?

We generate relevant KPIs and data for the evaluation of brand activations at live events and festivals. In addition, we advise agencies and brands in order to make data-based decisions for measuring and optimizing success.

How can I track the efficiency of individual promoters and modules?

We link different touchpoints with activations. These are tracked via digital interfaces. Example: Promoters run raffles using iPads. The number of contacts generated is queried and tracked digitally.

What reporting options does the dashboard offer?

With b.sure you can measure all KPIs that help you as an agency to evaluate the success of live activations – for example, the success of activations, the number of sales and trials and promoter performance. Depending on your needs, you can also evaluate how many visitors were on a module and how long the visitors stayed there. We are happy to add further reporting options after personal consultation.

How can I optimize activations during the event?

By defining target figures in advance and reading the current value in real time. b.sure provides a perfect basis for making decisions based on the measured data, e.g. to adjust promoter activities.

How detailed are the analysis options by day and time?

If the data is recorded digitally, a very granular analysis is possible. Depending on requirements, b.sure provides a daily summary through to data down to the minute.

How often is the data updated?

Depending on your requirements, the data is updated every 15 minutes, hourly or daily.

Can I export my reports?

b.sure offers the option of further analyses. It is also possible to export reports and use them in Excel format, for example.

Where does the data in the widgets come from?

b.sure offers a selection of its own services and partner offers, such as visitor tracking, payment providers, social media listening or CRM platforms. We are also happy to integrate other providers or your own data sources into our dashboard on request. Just talk to us about it!

Is b.sure data-protection-compliant?

Yes, all services are GDPR-compliant and can be hosted in Germany on request.

How flexible is the system when it comes to integrating new data sources?

Very flexible. It is an advantage if the data source is digital, but even manual imports are possible. Talk to your account manager at b.sure about this.

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Working with bsure analytics has made our daily work much more efficient. The new dashboard allows us to precisely analyze performance across all modules. What is particularly valuable for us is that we can track and optimize our promoter efficiency and activations in detail - this was simply not possible before.
Florian Pehle
Project lead
Challenge
Florian Pehle
Project lead

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