measurerable Event Marketing for Brands

b.sure about your brand performance on events.

We help brands making budget decisions on valuable data. Our full service concept enables automated customized measurements and data visualization.
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We gather all your brand experience related data,
Social media
NFC/RFID
WLAN- & mobile signals
People counter
Cash register systems
Wristbands
CRM
Market research
Weather data
Optical sensors
Beacons
store it in a data warehouse
and transform it into interpretable, compareble KPIs.
Visitor frequency
Length of stay
Returning visitors
Interaction rate
Social media relevance
Sales
Distributed samples
Activations
Reach
Number of promoters
Promotion performance
POI interactions
Demographic data
All your KPIs in one dashboard – customized just for you.
Automation saves capacity. And provides data in no time. From everywhere.
Sounds good, right? Let’s get started!
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How useful have your KPIs been in the past?
 We’ll give you analytic power to make even smarter decisions about your future marketing spendings.

Look at these benefits!

Awesome features that really make the difference

Quick overview

Find all measured results in one dashboard

Eye-opening insights

Plan future actions based on valid data

Simple comparability

Compare e.g. events and measures or seasons and spendings

Fast reports

Get fast and valid evaluation for all stakeholders

Evaluation in real time

Monitor the success of your KPI without delay

Significant numbers

See all relevant KPI at a glance

Measurable ROI

Recognize which marketing measure pays off

Easy providable data

Share information via decentralized access
You want to see these benefits in action?
Get a demo

How do you measure your success?
 Make your KPIs visible and use them to develop more effective strategies!

Customize your dashboard!

Only display the data that is relevant to you! E.g. branding performance or specific KPIs such as leads and conversion rates.

Get detailed insights!

Based on ticket sales data, social media and on-site interactions, we provide accurate audience data to better analyze the festival's performance.

Say ‚hi‘ to AI!

Use AI to analyze how interactions with sponsorship materials or stands have developed and what long-term trends result from this.
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Service packages

Just pick the package that suits you the most.

SERVICE package

S
Personalized service. Always.

Market research

  • Evaluation of feedback from qualitative and quantitative surveys following the event
  • Evaluation of the event's demographics

Awareness/Reach

  • Social media monitoring report for the event: favorite hashtags, popular artists, festival-related trend monitoring
Get a demo

SERVICE package

M
Personalized service. Always.
+
Service package S

Movement data

  • Heatmap with movement data on the event site
  • Overview of the most frequented areas and time periods

Awareness/Reach

  • Dashboard with real-time status comparison
  • Footfall of the respective stand
Get a demo

SERVICE package

L
Personalized service. Always.
+
Service package S
+
Service package M

Sales overview in real time

  • Individual dashboard with overview of current product sales

Impact Score

  • ROI measurement of the festival performance

Consulting

  • Data analytics services
  • Supervision
  • Workshops
Get a demo

+
Additional service & Customization

  • Lead generation
  • People counting
  • Registrations
We will be happy to customize your service package to perfectly meet your needs.
Talk to sales

Nice to know

Ask us a question! We may even have already answered it. Take a look!
Go to support

What is b.sure suitable for?

b.sure offers the possibility of tracking live marketing measures and presents them in a graphically appealing way. In this way, we support brands that want to optimize their festival presence with the help of data-supported decisions.

How do I compare the performance of different events and campaigns?

The decisive KPIs must be determined first. Then the interfaces are defined and connected. Finally, the KPIs are recorded and can be analyzed.

We already have some tools in use. Can I connect existing interfaces, e.g. cash register systems or marketing tools?

b.sure already offers a range of interfaces. If we do not yet have the right interface in our portfolio, these can be connected individually on request.

How often is the data updated?

Depending on your requirements, the data is updated every 15 minutes, hourly or daily.

Can I export my reports?

b.sure offers the option of further analyses. It is also possible to export reports and use them in Excel format, for example.

Where does the data in the widgets come from?

b.sure offers a selection of its own services and partner offers, such as visitor tracking, payment providers, social media listening or CRM platforms. We are also happy to integrate other providers or your own data sources into our dashboard on request. Just talk to us about it!

Is b.sure data-protection-compliant?

Yes, all services are GDPR-compliant and can be hosted in Germany on request.

How flexible is the system when it comes to integrating new data sources?

Very flexible. It is an advantage if the data source is digital, but even manual imports are possible. Talk to your account manager at b.sure about this.

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The bsure analytics dashboard has revolutionized our festival marketing activities. For the first time, we now have a complete real-time overview of all relevant KPIs and can optimize our festival & event activities live. The central data storage and detailed analysis options have significantly improved our decision-making processes.
Stéphane Moliner
Consumer activation lead
Challenge
Solution
No items found.
Stéphane Moliner
Consumer activation lead

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